ROY ROGERS AND TRIGGER, GENE AUTRY SWELL CHEWING GUM PROMO AD.
5.75x7.25" purple/yellow on white. One-sided promotional ad reads "Save Swell Wrappers Send 5¢ And 5 Wraps For One Button And List Of Cowboy Equipment." Pictured are two actual size buttons, one of Gene Autry and the other of Roy Rogers & Trigger. Illustration above text shows cowboy pinning button on child's vest. On 1.5" left margin text reads "Join The 'S-Brand' Cowboy Club And Get These Prizes/Roy Rogers Lasso/Gene Autry Gun/Gene Autry Spurs/Roy Rogers T-Shirt." Each has matching images. Smaller text in upper right corner reads "Send Swell Wrappers And Money To Philadelphia Chewing Gum Corp., Havertown, Pa." 1/16" tear at right side. Exc.
Pictures (click images to zoom in)