Rick Whitelock is the founder of New Force Comics, one of the largest retailers and wholesalers of Star Trek action figures and toys in the world. As a collector, he has over 40 years of experience of dealing with Golden Age comics, Star Trek toys, and Mego Super Hero action figures. Whitelock has been active in the collecting community since he was a young boy, influenced by his father. He has been interested in comics and comic characters since the very beginning, creating a passion that has influenced not only his collecting habits but also his lifelong career path. He set out to collect all the childhood superhero toys he had once owned, and that drove him towards recapturing that feeling through amassing his Mego Super Hero collection.