Large format 12x17.5" pressbook for original 1934 release of the 12-chapter serial that starred Bela Lugosi as Chandu. This book features numerous photos, ad slugs, poster images, and illustrations of related premiums. Included is information for retailers regarding the ordering of the Chandu paper mask, balloons, magnifying glass, invisible ink cards, and other related merchandise. Back cover features numerous examples of the posters offered for this film. Front cover has a 5” long tape pull. Spine has stress wear and some splitting and tape residue from an old repair. Interior is detached from cover and has Lt. edge wear at fold line. Despite the numerous defects, would display nicely and features scarce advertising information. VG.