"WALT DISNEY CHARACTER MERCHANDISE" ENGLISH RETAILER'S CATALOGUE, 1949.
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Winning Bid:
$862.50
(Includes 15% Buyer's Premium)
Bidding Ended:
Thursday, September 4, 2008 1:00:00 PM (20 Minute Clock Begins At Thursday, September 4, 2008 1:00:00 PM)
Auction:
Auction #195-Part II
Items 994-2570 in Auction 195
Item Description
8.25x11" with stiff cardboard cover, spiral binding and 44 glossy paper pages. All of the major manufacturers are represented. First page notes that this is the first post-war Mickey Mouse merchandise book. Also includes a list of upcoming film projects with mention of Alice in Wonderland and Peter Pan. Companies and items include Mazda lights, sand pails and banks by Paton Calvert, Leonardi figurines, Chad Valley games, pull toys and dolls, Wm. Collins Sons books, Page paint boxes/tins, Dean & Son Ltd. annual, A. Wells & Co. circus train and hand car, metal miniature toys by Saalheimer, postcards, Valentines, candy, clothing, much more. A truly outstanding visual reference of merchandise from this time period, much of which we have never seen or offered in our 41 years. Spiral binding is missing 5 segments. All pages are here but loose. Moderate scattered cover wear. Pages have scattered wear along left edges but remain clean. Cover VG. Contents VF. All original Disney merchandise catalogues are rare and this is the first we've offered this particular catalogue. These had limited distribution to toy buyers/department stores.
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