RARE "MICKEY MOUSE MERCHANDISE" RETAILER'S CATALOGUE FROM 1935.
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Winning Bid:
$1,380.00
(Includes 15% Buyer's Premium)
Bidding Ended:
Thursday, March 26, 2009 1:00:00 PM (20 Minute Clock Begins At Thursday, March 26, 2009 1:00:00 PM)
Auction:
Auction #197 - Part II
Item numbers 992 through 2667 in auction 197
Item Description
The very first Disney merchandise catalogue was issued in 1934. This is the second catalogue ever issued and next to the 1934 catalogue this is the rarest and most desirable Disney merchandise catalogue. 9x12" w/76 pages. Published by Kay Kamen. Contents are in bw/red (beware of reprints done in just bw). This original copy has glossy textured paper cover. Contents differ totally from the first catalogue even though many of the same companies are represented. Different merchandise is shown. This includes Aluminum Specialty Co. cooking sets, wheel toys by Dayton Toy and Specialty Co., Fisher-Price, jam jar bank, handkerchief sets, Ingersoll time pieces, pens, silverware sets by Wm. Rogers & Sons, two-page spread devoted to Lionel circus train, two additional Lionel pages for Mickey and Santa handcars and other Mickey train sets, Knickerbocker dolls, superb two-page spread for Old King Cole store displays, Ohio Art, Seiberling, lamps, Whitman books, much more. Includes loose order card for additional catalogues. Cover has moderate scattered wear/aging including inked name at center of front cover, pair of 1/8" to .25" spots of missing surface paper on front cover word "Mouse" and 1" split at top spine edge. Still has a bright and clean appearance. Fine-. Contents are very lightly aged but exceptionally clean. VF/Exc. An invaluable reference and a very rare catalogue. Additional photos online.
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