1937 “CALIFORNIA MAGAZINE OF PACIFIC BUSINESS” WITH MICKEY MOUSE COVER ARTICLE.
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Winning Bid:
$139.15
(Includes 15% Buyer's Premium)
Bidding Ended:
Thursday, November 10, 2011 12:00:00 PM (20 Minute Clock Begins At Thursday, November 10, 2011 12:00:00 PM)
Auction:
Auction #204 - Part II
Item numbers 1447 through 3204 in auction 204
Item Description
8.5x11" March issue with 56 inside pages has wonderful cover art of Mickey waving with “Mickey Mouse-Million Dollar Merchant” caption. Includes four page article titled “Mickey Mouse-Merchant A Personality Sketch Of A Native Son And California’s No. 1 Merchandiser” which includes photo of Mickey Mouse Merchandise 1936-37 Catalog and photo of Walt looking at film strip with Mickey as well as inset art of Pluto and Donald. Well written article mentions many Disney products and also has biography of Disney including mention of brother Roy and early partner Ubbe Iwerks. Issue has die-cut hole at top left corner as designed to hang at news stand. Front cover has “Received” ink stamp from Los Angeles bank, left side of front cover has three names checked off in pencil. Trace of lt. scattered cover wear and rear cover dust soil with a few color rubs along spine. Overall cover is Fine, inside is Exc. Limited distribution and rare.
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