10" long hard plastic toy comes in nicely illustrated box. 1950s by Nosco Plastics. Box has some lt. wear and a few small tears (including 1.25" tear on end flap closure tab) but remains tight and VF for display. As the truck is pulled along, fireman driver moves back and forth, ringing the attached metal bell while behind him two firemen move back and forth as if pumping the pump. Complete w/original rwb pull string although this has never been attached. Vibrant old store stock plastic toy w/nice action. NM.