14x21.5" paper sign features large image of Pinocchio standing over globe w/images of Jiminy Cricket and Cleo reading "Pinocchio" book. Sign was for week-long promotion that took place Nov. 12-18, 1939 and features "Film Classic From The World's Best Books" which explains why Pinocchio was chosen, having been adapted from a book and was soon to be released. Additionally "Abe Lincoln In Illinois" and "Little Orvie" books are also featured. Vertical fold at center as issued w/3.25" tear at bottom. Sign remains bright, clean and colorful and still displays VF. From the Don Maris Collection.