"HOPALONG CASSIDY T-SHIRTS/MOVIELAND GIRL" APPAREL PROFIT CHART FOR RETAILERS
2-5/8x5.25" two-sided plastic sliding "Profit Chart." c. 1950s. Cardboard chart slides up from sleeve to show various profits/selling prices in designated windows on each side. Illustration of Hoppy on Topper with text below Topper reading "Another Big Hit By The Makers Of Movieland Products From Hollywood." Also mentioned are "Bozo The Clown/Tarzan The Mighty." Bottom of both sides reads "Morse And Morse Inc. Los Angeles/Largest In The West." Other side has art illustration of shapely lady in knit underwear with sign in front of her covering her top reading "Movieland Girl." Good Housekeeping seal of approval is seen at bottom of illustration. Interesting combination of Hoppy apparel and ladies undergarments. Both images are clean and bright. Scattered wear of gold luster due to movement of chart insert. VF.
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