DONALD DUCK "LIVING TOY" KELLOGG'S PEP CEREAL PREMIUM RING.
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Winning Bid:
$285.56
(Includes 18% Buyer's Premium)
Bidding Ended:
Friday, March 17, 2017 9:00:00 AM (20 Minute Clock Begins At Friday, March 17, 2017 9:00:00 AM)
Item Description
2" tall plastic ring with magnet under Donald's upper bill to attract another separate magnet wrapped in a replica label to form cereal box shape with text "Kellogg's Pep Whole Wheat Flakes". Issued 1950s and promoted as the "Living Toy" ring named for the multitude of movements the Pep magnet can induce in the position of Donald's head which sits on top of the ring base. Super clean NM example. Tom Tumbusch Collection/Tomart Archives.
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