"MICKEY MOUSE AND SILLY SYMPHONIES" EXCEPTIONAL 1932 EXHIBITOR'S CATALOG.
Item Description
9x12" w/48 pages issued in 1932 w/a limited print run. Considered the first Disney merchandise catalog, front cover reads "Exhibitors Complete Campaign From Walt Disney's Mickey Mouse And Silly Symphonies." Contents include great illustrations and photos throughout including specialty art and merchandise ads including Mickey Mouse Pops, Borgfeldt page featuring sparkler and Steiff items, Cohn & Rosenberger jewelry, Schumann china, McKay books, Hall Bros. cards. Theater premium/giveaway items include flip book, birthday card, ink blotter, door knob hanger, etc. Mickey Mouse Movie Club items (see following two items) shown include button, banners, cap, vest w/emblem, pennant, fez. Additional pages feature newspaper ads, movie stills, lobby cards, posters, daily and Sunday strips, etc. Detailed text throughout. Complete and unclipped, even response card to be removed and sent in remains intact. Cover has pinch creases along spine and some tiny scattered ink marks, likely as printed. Cover is Fine overall. Contents remain exceptionally clean and VF/Exc. Rare and one of only a few complete examples we have offered in our 52 years (one in similar condition sold for $3,450, while an example w/loose cover sold for $2,018). A must-have for any serious collector or Disneyana.