Lot of four pieces, 1950s. First is 10x13.5" die-cut cardboard store sign which has a pair of small die-cut tabs designed to hold the actual premium pieces. Depicts missile which has just been launched with exhaust stream accented by sparkles. Light edge wear. Still displays Exc. Second is 6.25x9.25" stiff paper shelf sign with design matching the larger sign including sparkle accents. Minor 2" crease to die-cut design, Exc. Third is 8.5x12.5" sheet of gummed stickers, six with just text, three with illustrated design. Fourth item is one additional 4x4" gummed sticker. All are unused and Exc. This is a file copy from the archives of premium creators Sam & Gordon Gold accompanied by a letter to that effect from Gordon Gold.