Lot of 16 pieces, all 1970s. Primarily for guitars but other instruments are featured as well. Items range in size from 4x9" to 8.5x11". There are 11 different brochures ©1970, 8 to 12 pages each for a different instrument: classic models, electric solid bodies, electric acoustics, thin-electric acoustics, carved-top acoustics, flattops, jumbo flattops, 12-string flattops, electric basses, banjos, mandolins. Next is banjo series catalog w/Roy Clark on the cover. ©1975. 8 pages. Next is ©1978 28 page catalog. Exceptional selection of guitars w/photos and descriptions. Two vellum paper pages w/photos of many endorsers including B.B. King, Peter Frampton, Billy Gibbons, John McLaughlin, Keith Richards, Jeff Beck, Kiss members (in make-up) Gene Simmons and Ace Frehley and others. Comes w/pair of supplement packs for Les Paul and Custom series. Each is three sheets held together by original band, a separate price list is also included. Final item is 1979 16 page promotional catalog/magazine. Includes Steve Howe interview. Scattered wear, overall Fine to Exc. Nice lot for this iconic company that has helped revolutionize the development of the acoustic and electric guitars. Additional photos online.