Die-cut cardboard display has flattened size of 14x26" and is designed to be assembled as a counter display unit. Promotes 1941 premium offered by Quaker Puffed Wheat & Rice Sparkies. At center is illustration of assembled cockpit plus "How To Fly" booklet that came as part of the premium. Captain Sparks image at top left corner in airplane, at right are Quaker cereal box images w/blank area for pricing, bottom has die-cut design of boy using cockpit while girl reads booklet. When assembled, display was designed as holder for order blank coupons. Missing tabs that folded down to hold order blanks, lt. dust soil and tanning, bit of wear around edges. VG. Wonderfully detailed design.