9x11-7/8" booklet w/20 pages (covers included). 1930s Graf-Schaefer Services Inc. promotion that appears to never have actually occurred, given the somewhat prototypical nature of this publication. Cover reads "Tarzan - More Sales Power To You" and shows image of Tarzan carrying large sack on money on his back "To More Profits." Extensive campaign contents include images of Tarzan Butter Balanced Bread, motion picture tie-in, salesman catalog and shows promotions like letters to grocers, monthly contests, newspaper and radio campaigns, bread inserts, sample bags, truck posters, window posters, store signage, "Tarzan Jungle Adventures" which would feature game and pictures from Tarzan films along w/promotional bread information, "Tarzan Jungle" counter cards and includes full list of what you would receive in promotional kit. We have never seen even one of the items mentioned in our 47 years and therefore believe this was a promotion that was proposed, but never came to be. Booklet has .5" cover chip to front cover at top of spine and .5" tear on back bottom cover. Scattered dust soiling/aging. Cover is Fine overall, but contents remain clean and Exc. Comes w/8.5x8.5" typed "Tentative Order" letter, in which prospective client mentions enclosed $100 deposit for purchase of "Butter-Balanced Tarzan Campaign." Great repeated image of Tarzan lifting "New Tarzan Bread" text from booklet at upper left. Faint 1.5" crease at upper left but o/w Exc. Wonderful, extensive campaign material.