“SUPERMARKET MERCHANDISING” FULL YEAR 1939 BOUND VOLUME OF 12 MAGAZINES.
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Winning Bid:
$189.75
(Includes 15% Buyer's Premium)
Bidding Ended:
Wednesday, March 19, 2014 2:00:00 AM (20 Minute Clock Begins At Wednesday, March 19, 2014 2:00:00 AM)
Auction:
Auction #211 - Part I
Item numbers 1 through 1196 in auction 211
Item Description
11x15-5/8” hardcover w/gold stamped title on spine contains complete issues for Vol. 4# 1 Jan. to Vol. 4# 12. Page count ranges from 48 to 92. Virtually every page has an ad or photo targeting grocers for customers sales. Ad figures and radio personalities shown promoting products include Aunt Jemima, Uncle Ben, Tom Mix ( several w/different premiums), Edgar Bergen and Charlie McCarthy, Dick Tracy, Green Giant, Kate Smith. Products promoted include Pep cereal, Kellogg’s, Coca-Cola, Pepsi, Spam, Libby’s, Curtiss candy, Cream of Wheat, Good Housekeeping magazine. Articles on stores include Kroger and Vons. Covers have a few minor scuffs and edge wear, bottom spine tip is worn. Fine. Content are Exc. Complete w/unused subscription card. Fascinating and extensive content from a time when supermarkets were gaining wider acceptance.
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