10x10.5" thin stiff paper sign w/very glossy front. Promotes the 1935 gum card set by Gum Inc. (see items #2667-2668) as well as prizes that were available by sending in wrappers. Text reads "500 Prizes With New Series Mickey Mouse With Movie Stars/Every Winner Will Be Notified And Given A Choice Of Prizes In Winning Class/The Wrapper Of This New Series Mickey Mouse Bubble Gum Will Tell You How To Enter." Includes list of the number of prizes to be awarded w/images of some including the classic Ingersoll Mickey boxed watch and pocket watch plus non-Mickey items such as a bike, wagon, baseball glove, camera, radio, etc. At lower right is great image of Mickey behind a movie camera and bottom margin marked "© Walt Disney." Lower right is missing a 1" piece from corner but Mickey image is complete. Scattered crease lines as once folded. Right margin has 1.5" tear w/archival tape repair on the reverse. Few other small tears and reverse top margin has cellophane strip/bit of surface paper adhered to it. Despite these defects, front remains bright w/vibrant color. VG. The ultimate promo item to compliment your card set. First example we have offered in our 48 years. From the Maurice Sendak Collection and comes with COA.