29" wide by 68.5" tall die-cut cardboard standee features wonderful full body art image of Lone Ranger w/separate foreground section featuring various General Mills products including Wheaties, Cheerios, Kix, Trix and Sugar Jets cereal boxes w/Betty Crocker "Pick-A-Pack" cereal sampler section underneath "Reward - A Better Breakfast" sign. This separate piece is affixed into die-cut slots on Lone Ranger's knee and between his legs. His lower arms/hands are also die-cut, giving his drawn guns an added three-dimensional effect. Back of standee also features names of cereals as well as repeated "Reward" sign image. Back features hole attachments for insertion of cardboard tube/pole (not included) for upright store display. Scattered wear, mainly at corners, which show wear w/creasing and surface paper wear w/glue repairs. Edges also have some scattered wear. Fine overall, while General Mills piece of standee is VF. One of only a few known to exist. Very rare and one of the most desirable character store displays of the 1950s.