THE BEATLES "YESTERDAY AND TODAY" BUTCHER COVER HIGH GRADE PROMOTIONAL POSTER.
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Winning Bid:
$1,038.40
(Includes 18% Buyer's Premium)
Bidding Ended:
Wednesday, March 20, 2024 9:00:00 PM (20 Minute Clock Begins At Wednesday, March 20, 2024 9:00:00 PM)
Item Description
18x22" glossy promotional poster featuring the notorious "Butcher" cover for The Beatles' 1966 Yesterday And Today album (see following lot), the last Beatles album to be created exclusively for the American market by Capitol Records w/o the group's direct consent (the label had reconfigured every one of the Beatle's LPs in America up to that point). The proposed 11-song US-only compilation of singles and leftover UK LP tracks, was graced w/a cover depicting the band wearing butcher smocks and handling raw pieces of meat and surrounded by dismembered dolls that served to comment on how albums like this seemed to chop up their repertory. Initially, Capitol Records' art department went along w/the cover and approved a print run of the album, but negative reactions from consumers and disc jockeys forced Capitol to reconsider and a new, tamer photo replaced the original cover. In the end, between switching the artwork and the overtime needed to salvage the inventory, the album ended up as the only Beatles' album released in the US to show a loss on Capitol's books. This poster was released by Capitol in 1966 to promote the album w/large "Incredible!" testimonial at top and an oversized image of the "Butcher" cover image. "Capitol" logo at bottom center. Poster has been rolled and shows just lt. handling wear along margins. Exc. and an exceptional example of this highly sought after and rare Beatles promotional item. Comes w/Rockaway Records LOA. Michael Lartigaut Collection.
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