7.5x8.75x3.5" deep 1960s display for lemon-lime 5¢ packs. Contains 24 unopened packs in several styles. Display promotes "Gag Tag" backs w/cut-out "buttons" on backs. There are 16 of these packs featuring ten different buttons. The remaining eight packs have backs of: Smiling Pitcher ad (2), Bugs Bunny mugs ad (2), Silly Sentence cards (4). Lt. wear to display but clean and VF w/NM packs. Lot also includes 59 pack proofs, each 3x8.5". These foil sheets have never been folded at the center. These were cut from a larger sheet so about half have left or right edge that is not perfectly straight. The back panel design of each features "Fun-Time" riddles, puzzles or magic tricks. In total there are nine flavors represented and 36 different backs along with 23 duplicates of either/or. 13 have faint crease that runs from top to bottom but all are clean and overall lot is Exc. to NM. All are ©1969 Gold Premium International Co. These are file copies from the archives of premium creators Sam & Gordon Gold accompanied by a letter to that effect from Gordon Gold.