8.5x11" w/24 pages. Official, full color catalog of all licensed Roy Rogers merchandise for 1961-1962. Inside cover w/text "Entire Contents Copyright ©1961 By Roy Roger Enterprises A Division Of Roy Rogers Frontiers, Inc. - Roy Rogers, President - Dale Evans, Vice President." Table of Contents includes "Network Television, Promotion Campaign" (twice) and "Traffic Builders" as well as list of all licensed manufacturers. Items of note pictured include "Roy Rogers Corral" clothing display and "Lifelike Traveling Window Display" w/mannequins of Roy and Trigger. Other items include various styles of Western children's clothing, slippers, gloves, a guitar, Trigger bouncing horse, tents/clubhouse, cowboy hats and boots, "Roy Rogers Quick Shooter Hat," Bradley watches for Roy and Dale, gun/holster sets, lunchboxes and more. Gold foil die-cut cover shows wear w/pinch creases to spine and color rubs. Cover is Fine, pages are Exc. A spectacular look at the plethora of Roy Rogers merchandise that was available in 1961-1962. All these merchandise catalogs are rare and desirable. This is the first example we've offered for this year.