6x8.25” cardboard sheet designed for placement in a countertop display box. Advertises the c. 1949 card series with text reading “Name’ Em – Win A Prize! Famous Comic Characters Now Packed With Each Delicious Sugar Daddy – Collect Your Favorite – Save’em Swap’em!” The cards in this series feature a variety of different comic strip characters with a designated area on bottom front margin where the character name was to be filled in. Example card shown on this display is #43 Lady Plushbottom. Moderate scattered lt. creases and aging. VG.